WordPress
WordPress is a open-source CMS that powers approximately 43 percent of all websites: free, infinitely expandable, but maintenance-intensive.
WordPress is the most widely used Content Management System in the world, open source, and fundamentally free. Approximately 43 percent of all websites run on it, from blogs to corporate presences. You install it on your own hosting and extend it with plugins and themes.
Typical uses: Company websites, blogs, magazines, and with WooCommerce, also online stores. Its strength lies in its ecosystem — page builders, SEO plugins, booking systems, membership areas – everything exists, often in multiple variations, plus countless service providers who can assist if needed.
This is precisely where its weakness lies: You are responsible for updates, security, and backups yourself, and poorly maintained plugin collections are the most common entry point for hacked sites. Webflow handles this for you and provides cleaner design tools, but costs an ongoing fee per site.
It's suitable for anyone who wants full control, data sovereignty, and extensibility, and plans for maintenance, either themselves or through an agency. Those who want a marketing site without maintenance effort are better off with Webflow.
Functions
- Open Source and free; only hosting and domain costs apply.
- Largest ecosystem on the market: there's a plugin for almost every problem.
- Full data sovereignty: runs on your chosen German hosting, GDPR-friendly.
- WooCommerce transforms the website into a full-fledged store.
- Huge selection of agencies and freelancers for support.
Core Functions
- Content management for blogs, company websites, and portals
- Expandable with tens of thousands of plugins and themes
- Gutenberg block editor for code-free page building
- User roles, multilingual support, and permissions management
- Self-hosted on any web space or as a managed service
Alternatives to
WordPress
IONOS
IONOS ist Europas größter Hosting-Anbieter für Domains, Webseiten und Cloud, inzwischen mit eigenem KI-Ökosystem Momentum.
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