Whalesync
Whalesync continuously synchronizes data on Airtable, Webflow, Notion, and similar platforms: bi-directionally and without custom workflows.
Whalesync is a dedicated data synchronization tool: It keeps tables in Airtable, Notion, Webflow, HubSpot, or PostgreSQL bi-directionally synchronized. The 2021 Y-Combinator startup reportedly processes millions of transactions daily.
A common scenario: You conveniently manage Webflow CMS content in Airtable or Notion, for example for programmatic SEO pages, and Whalesync automatically syncs changes bi-directionally. This continuous synchronization is its strength, and a new sync can be set up in minutes. HubSpot contacts also end up in Airtable this way, without needing a CSV export.
Similar functionality can be built with Make or Zapier, but with two-way sync, you quickly run into endless loops and mapping frustration. For this, Whalesync is a one-trick pony: It can't do anything beyond synchronization, and it's only cost-effective for serious use.
Ideal for teams wanting to connect Webflow, Airtable, or Notion as primary systems. For those who only occasionally copy datasets, Make is a more affordable option.
Functions
- Continuous data synchronization instead of one-time trigger actions like with Zapier
- Setup in minutes: Select tables, map fields, done
- Manage your Webflow CMS from Airtable or Notion, without opening Webflow
- No operation-based pricing: Pricing based on synchronized records
- Y Combinator startup focusing on precisely this one use case
Core Functions
- Two-way synchronization between databases and no-code tools
- Support for Airtable, Webflow, Notion, HubSpot, Supabase, and PostgreSQL
- Field mapping via UI instead of building workflows
- Near real-time synchronization
- Handling linked records and reference fields
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