Webflow
Webflow is the visual website builder for design professionals: professional sites with CMS and hosting, without code and without plugins.
Webflow is a visual website builder that has been bridging the gap between website builders and agency-level custom development since 2013. You design directly on the browser canvas using the logic of HTML and CSS, and Webflow generates the code and hosts the site.
Typically used for: Marketing websites, landing pages, and blogs for companies that prioritize design — this very tool directory, by the way, runs on Webflow. Its strength lies in combining design freedom with well-maintained hosting, free from update worries.
WordPress remains more flexible in terms of features and, thanks to plugins like WooCommerce, for e-commerce as well, but you are responsible for maintenance and security yourself. Webflow's weaknesses: The learning curve is steeper than with traditional website builders, the per-site pricing, including CMS limits, adds up with multiple projects, and extras like localization come at an additional cost.
Ideal for marketing teams and agencies with high design standards and a manageable number of sites. For extensive e-commerce stores, use Shopify or WooCommerce, and for a simple business card website, a more affordable website builder will suffice.
Functions
- Design freedom akin to handcrafted work, without needing to code yourself.
- No plugin and update hassle like with WordPress.
- Clean code export of static pages.
- Extensive template marketplace and active agency scene, including in the DACH region.
- CMS accessible via API, e.g., for programmatic SEO with Airtable and Whalesync.
Core Functions
- Visual designer with full control over HTML and CSS structures
- Built-in CMS for blogs, references, and dynamic content
- Hosted publishing with CDN, SSL, and backups
- Interactions and animations without JavaScript knowledge
- Localization, SEO settings, and built-in forms
Alternativen zu
Webflow
Next.js
Next.js is the most used React framework for fast, SEO-friendly websites and web apps, developed by Vercel.
React Native
React Native is Meta's framework for mobile apps: a single codebase for iOS and Android instead of two separate developments.
Vue
Vue.js is a JavaScript framework for web interfaces: easier to learn than React and popular with agencies and corporations.
MySQL
MySQL is the most widely used open-source database in the world, storing the data behind WordPress, online shops, and web apps.