SE Ranking

SE Ranking is an SEO platform for rankings, keyword research, and competitor analysis, more affordable than the major suites.

Marketing & Sales

What is SE Ranking?

SE Ranking is an SEO platform that allows you to track rankings, research keywords, and analyze competitors. Launched in 2013, it's used by over a million businesses and agencies, according to the provider. All essential SEO tasks are consolidated into one tool.

Day-to-day, you can track your keyword positions, find new ones through research, check for technical errors via an audit, and monitor competitors' backlinks and rankings. Of interest to agencies: White-label reports can be generated under your own logo instead of the tool's brand.

Ahrefs and Semrush have larger databases, especially for backlinks, but they cost many times more. SE Ranking positions itself as a solid alternative at a fraction of the price. The compromise: The backlink and keyword data are somewhat less extensive, but this is sufficient for most SMEs.

The right choice for SMEs and agencies that want professional SEO tools without the budget of market leaders. Those who need the most extensive data for enterprise SEO should stick with Ahrefs.

Functions

  • Value for money: significantly more affordable than Ahrefs or Semrush
  • Daily rank tracking, including local by city
  • White-label reports for agencies under your own logo
  • Visibility tracking in AI searches like Google AI Overviews
  • Flexible keyword allowances instead of fixed packages
  • Ranking Tracking for Keywords Across Search Engines and Locations
  • Keyword Research with Search Volume and Competitive Data
  • Competitive Analysis with Competitor Keywords and Backlinks
  • Website Audit for Technical SEO Errors
  • Backlink Monitoring and Auditing
Marketing & Sales
Complexity
Intermediate

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